It's All About the Timing
IT'S YOUR TIME
Expanding Your Business and Communication in China.
Who We Are and What We Do
theIPS is a growth mindset digital service company founded in Shanghai.
We are committed to provide one-stop services for international brands such as consulting, market strategy, social e-commerce, e-commerce operation, digital marketing, social media communication and other professional services, to connect you with the China market.


"The question is not to be concerned to enter China market but rather to be if you don't."
Our Team
Experts committed to your growth


"We are based in Shanghai, one of the world's most dynamic and rapidly evolving cities, making it an unmatched destination for business and development."
Core Values
Our Works
HOW DRIVING SUCCESS TO BRANDS IN CHINA
Brands
OUR HAPPY BRAND PARTNERS
We are proud to work with a selection of internationally renowned brands seeking to establish a strong foothold in the dynamic China market.
With our deep understanding of local consumer behavior and market trends, we craft tailored strategies that resonate with Chinese audiences, helping these brands navigate the complexities of this vibrant market. Together, we aim to enhance brand presence and drive impactful sales growth in one of the world's largest economies.
FACTS & FIGURES
Our Track Record of Success
Years of Experience:
10+
Years in the Industry
Clients Served:
80+
Satisfied Clients
KOL Live-Streaming:
1000+
Successful Live-Streaming Sales
KOC & KOU Database
5000+
Seeding Collaborations
Our Services
LEVERAGING DIGITAL STRATEGIES FOR SUCCESS
TRUSTED BY LEADING BRANDS
AUBADE PARIS
BASERANGE
BLUEBELLA
CHANTAL THOMASS
CHANTELLE
BLUEBELLA
EMPREINTE
FEMILET
HANRO
JESSICA RUSSEL FLINT
LE JARDIN RETROUVÉ
MAISON LEJABY
NORBA
OPAAK
PASSIONATA
STRIPE & STARE
SLEEPER
YOLKE
ETAM
LINELAKE

1
DIGITAL MARKETING STRATEGIES
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Social media marketing (Little Red Book,WeChat, Weibo, Douyin)
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Influencer marketing (KOLs and their role)
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Content marketing (localization and relevance)
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Paid advertising (PPC, display ads on local platforms)

2
E-COMMERCE
STRATEGY
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Setting up an online store on major platforms (Tmall, Little Red Book, Douyin, WeChat)
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Strategies for driving traffic and conversions
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Logistics and distribution considerations
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Importance of customer service and after-sales support

3
LOCALIZATION AND CULTURAL ADAPTATION
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Importance of cultural sensitivity
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Examples of successful localization (branding, language, imagery)
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Adapting product offerings to meet local preferences

4
PARTNERSHIPS AND COLLABORATIONS
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Identifying and partnering with local influencers and KOLs
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Collaborating with local agencies and consultants
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Engaging with local communities and organizations

5
COMPLIANCES AND REGULATIONS
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Overview of regulatory requirements for foreign brands
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Key considerations for data privacy and online advertising
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Intellectual property protection and trademarks

6
ACTION PLAN
AND RECOMMENDATIONS
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Step-by-step action plan for entering the Chinese market
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Key priorities and milestones
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Recommended tools and resources


EBERJEY
"theIPS is a valuable brand partner that has helped us build awareness in China through their long-term strategic approach and deep understanding of the local market. Their collaborative support has been key to our growth."
Alicia Bilbao,
VP Global Sales
HEAR IT DIRECTLY FROM OUR HAPPY BRAND PARTNERS

AUBADE
"Aubade, with the help of IPS, is one of the few international brands with a mono-brand flagship store on Tmall. They acknowledge that this achievement wouldn't have been possible without IPS's support, which they believe is unmatched in helping brands navigate the Chinese lingerie market."
François Thorel,
International Area Manager

UNDRESS CODE
"theIPS gave us chance to enter the market right after the launch of Undress Code and now we are sold at the unique online multi-brand store for international lingerie brands in China. Their deep knowledge of the industry and the China market makes theIPS valuable and trustworthy partner in China."
Kacper Zielinski,
Founder of Undress Code
TRUSTED BY LEADING PARTNERS
ALIBABA
PROMINCOR
COMEXPOSIUM
SHANGHAI FASHION WEEK
TENCENT
TMALL
LITTLE RED BOOK
SALON INTERNATIONAL DE LA LINGERIE
MARCHÉ DU FILM FESTIVAL DE CANNES


LET'S DISCUSS YOUR NEEDS
CLIENT-CENTRICITY

theIPS is prioritizing the needs and goals of the clients to deliver tailored solutions and foster strong, collaborative relationships.
INNOVATION

theIPS is embracing creativity and staying at the forefront of technology and trends to provide cutting-edge services and solutions.
INTEGRITY

theIPS is committing to honesty, transparency, and ethical practices in all interactions and business dealings.
COLLABORATION

theIPS is encouraging teamwork and open communication both internally and externally with clients and partners.
QUALITY

theIPS is striving for excellence in every aspect of work, ensuring that all deliverables meet high standards.
ADAPTABILITY
